Arkansas Tourism:
EXPANDING The Brand
Celebrating Tourism Week
Celebrate Arkansas proudly; sell your brand,
The Natural State. This year nationwide efforts
are being made to recognize those who by touring
the nation positively impact our economy, society,
and culture. You are invited to make travel
worthwhile,
MAY 8-16, 2005: Arkansas Tourism Week
May 12th (Thurs.): Arkansas Tourist
Appreciation Day
During the week offer each customer, tourist,
and visitor a special welcome. Boost their
"Energy to See America." Almost everyone could
use a good cup of coffee and breakfast to
give them energy to enjoy the day. On Arkansas
Tourist Appreciation Day (May 12th), the Chamber
is promoting to all visitors free coffee and bagels
or donuts throughout the morning. Handy will
be a program of local events for the month of May.
Proudly represent Clarksville and Johnson County!
Just like a gem, Arkansas is beautiful
because it is well kept by you!
You are the best source of knowledge to a
tourist; spread your knowledge with every
guest. Entice others to explore what Johnson
County offers. Be the reason visitors build
lasting memories.
Beneficial
Customer Service Practices
Applicable
to every industry for the Value of Money are the
results of research conducted by The Center for
Hospitality Research School of Hotel Administration
Cornell University (CHRCH).
If management takes care of the employees, they
will in turn take care of the customers.* This is
not an overstatement, since service is a critical
source consumer*s value. Personnel delivering
quality services are most crucial in developing
customer loyalty (as defined by actual
customers)!
Your office=your home? Don*t you do everything
possible to upkeep your home*s value by maintaining
its image? Image is everything, it*s what drives
businesses to implement marketing tactics, and it*s
also what keeps customers coming back. The CHRCU
study found customers perceive the physical aspects
of business' as attributes that at times can be
more powerful value drivers than service. Your
businesses physical property elements are a source
of value, and ultimately influence purchase! Create
the correct ambience for your business today.
Daily, your drive focuses on ensuring the constant
availability of your products/services. How do you
make yourself known? Both managers and customers
agree that traditional marketing activities (e.g.
distribution system, pricing & revenue
management, promotions, advertising, and loyalty or
frequency programs) influence the development of
brand name and reputation, make your business
known, and provide value for money. In fact, these
practices are most influential to purchasing
decisions. Get your name out in the market
today!
American
Lodging Experience, The Key to Best Practices in
the U.S. Lodging Industry. Dube, Laurette
Ph.D.
12-POINT
PLEDGE FOR
EXCEPTIONAL GUEST SERVICE
Mr.
Bruggeman, General Manager at the Cincinnati
Marriot believes it essential to provide
training to all staff members regarding the
12-pont pledge. "Providing the guest with a
superior experience is
the only sustainable advantage that anybody
has."
12-POINT
PLEDGE FOR EXCEPTIONAL GUEST
SERVICE
1.
Address each guest by name, if possible.
2. Establish eye contact within 20 feet of
guest.
3. Smile within 10 feet of guest.
4. Answer with "it is my pleasure," rather than
"you're welcome."
5. Escort a guest to his or her destination each
time, rather than just pointing the way.
6. When a guest asks something of the employee,
the employee should realize that he or she owns
the request, rather than giving the request to
some other employee.
7. Concentrate on what an employee will be
"happy to do" rather than what the employee
"can't do."
8. Always answer the phone on four rings or
less.
9. Notify the department head of any
accident.
10. Always wear the proper uniform and nametag,
maintain a shoeshine, and carry the 12-point
pledge card.
11. Arrive when scheduled and arrive on
time.
12. Always show respect for other employees and
work closely with
them.
Your
community, a dream to
tourists!
Fiery
sunsets, crystalline rivers, streams and lakes.
Majestic mountains bursting with ancient legends
and
Mouth-watering, tree-ripened peaches.
Whether a sportsman or photographer, a hiker,
biker or wildlife watcher, Johnson County is an
outdoor enthusiast's paradise. Johnson
County successfully combines the unusual traits
of down-home charm with urban advantages. From
cultural exhibits at the University of the
Ozarks to scenic byways
and hidden campgrounds, Johnson County is home
to a wealth of secrets waiting to be
discovered.
Traditional
Arkansas Cuisine
Clarksville
Country Club (Private Club) 754 - 3026
Univ. of the Ozarks 979-1433
City Park Meadowplace Dr.
Cline Park Main St.
Catfish House 754-8860
Spadra Waterfront Marina & Restaurant
754-5021
Holy Smoke BBQ 754-4406
Aramark 754-2955
Hiking
and Camping
Oark.
Hwy 103. "Register of Historical Places."
Haw Creek Falls. 284-3150//Cabin Creek.
986-5008
Horsehead Lake. 754-2864//Lake Ludwig.
754-2864
Spadra. Hwy 103 to Jamestown, right 1m.
Piney Bay. West U.S. 64, North State 359.
Wolfpen. Adjacent to the Mulberry River.
Ozone Campground. 754-2864.
Ozark Highlands National Trail. Hwy 21.
Big Piney Creek // Peach Orchards.
Johnson
County Trivia Challenge
1.
Johnson county is named
after?
a) Johnson & Johnson Company
b) Johnson, the first horse in
Arkansas
c) Judge
B. Johnson, Territorial Judge of AR
d) The Johnson family of Arkansas
2.
The first County seat was located at?
a)
Raymond Munger Memorial Chapel
b) Dodge's Chicken
c) Spadra Boat landing
3.
We can thank the honorable Loenzo N. Clarke for
the name of which city in Johnson county?
a)
Knoxville
b) Clarksville
c) Lamar
4.
In 1836, Spadra Bluff, Morrisons Bluff, and
Pittsburg Landings were*
a) the main river landings in our county.
b)
Citizens favorite place to wed.
c) Famous for UFO landings.
5.
Our early settlers came mainly from the
following five states?
a)
Nevada, N. Carolina, S. Carolina, Georgia,
Alabama
b) Louisiana, Texas, Kentucky, Missouri, New
Mexico
c) Oklahoma, Kentucky, Tennessee, N. Carolina,
New York
d) Tennessee, N. Carolina, S. Carolina, Georgia,
Kentucky
6.
Johnson County was the first in the state to
have which of the
following?
a) blind school
b) deaf-mute school
c) School of Pharmacy- College of the Ozarks
d) free delivery of rural mail
e) Educational Association
f) All of the above
7.
Which two ranges majestically loom up around our
County into the Arkansas River?
a)
Boston and Mulberry Mountains
b) Colorado and Arkansas Mountains
c) Ozark and Boston Mountains
Look
for the answers to the quiz in next months
newsletter.
|
|
|
|
May
18th
BBQ Luncheon
11:00 a.m. - 1:30 p.m.
MENU: Smoked
Chicken Breast, Baked Beans, Coleslaw, Roll,
Cookie, Drink
All
for only $6.00
At the First Presbyterian Church 212 College
Ave.
Delivery, Clarksville 6+
Tourism
develops the Economy in AR
The
economic impact of tourism in Arkansas is
significant, generating more than 89,000 related
jobs. More than 20 million visitors came to the
state, spending $4.3 billion and contributing $328
million in state and local taxes. Travel
expenditures for 2004 were up 7.9%, from
$3,942,501,000 to $4,253,959,000. This represents
the largest change since 1981. Our visitor count
increased from 19,668,000 to 20,691,000 or 5.2%.
This appears to be the largest one-year increase in
the history of Arkansas tourism. Visitation has
returned to pre-Sept 11, 2001 level.
Arkansas
Tourism: Expanding The Brand. 2004-2005 Department
of Parks and Tourism Annual Report.
Reasons
to Support & Contribute to Tourism
DID
YOU KNOW THE U.S. TRAVEL & TOURISM INDUSTRY
IS...
...ONE OF AMERICA'S LARGEST SERVICE
EXPORTS!
*
$80.2 billion spent by international visitors in
the U.S.
*
$2.6 billion in BALANCE OF TRADE SURPLUS for the
U.S.
...ONE
OF AMERICA'S LARGEST EMPLOYERS!
*
$158.4 billion travel-generated PAYROLL.
*
1of every 8 U.S. non-farm jobs is directly and
indirectly created by travel &
tourism.
*
Total non-farm U.S. employment is 130 million
people.
...ONE
OF AMERICA'S LARGEST RETAIL SALES
INDUSTRIES!
*
$555 billion direct TRAVEL EXPENDITURES including
international travelers.
*
$95 billion TAX REVENUE for local, state, and
federal governments.
*
Each U.S. household would pay $889 MORE IN TAXES
without the tax revenue generated by the travel and
tourism industry.
*
Spending by resident and international travelers in
the U.S. averaged $1.5 billion a day, $63million an
hour, $1.1 million a minute, and $18 thousand a
second.
Travel
Industry Association of America (TIA), U.S. Dept.
of Commerce Office of Travel and Tourism
Industries, World Tourism Organization. For more
information go to www.tia.org
May
Calendar of
Events
8-16-
Arkansas Tourism Week
12- Tourist Appreciation Day
14- U of O Commencement 10:30 a.m.
18- BBQ Luncheon, hosted by Chamber 11 a.m.
21- Open Car & Truck Show 8 a.m.
June 14- Glenn Miller Orchestra 8 p.m.
"Seven
Good-Business Principles" to maintain healthy
relationships with customers
1.
Overall service quality
2. Consistency
3. Attentiveness
4. Efficiency
5. Speed
6. Friendliness
7. Customization
8. Go a step further and apply the principles with
your customers
Amaze
yourself with the results!
|
|
|
|
2005
Executive
Committee
Freeman
Wish - President
Darrell Williams- 1st Vice President
Max Slaughter- 2nd Vice President
Janice Joyce - Sec/Treasurer
Matt Wylie - Immediate Past Pres.
Government/Schools
Judge
Mike Jacobs - Johnson County
Mayor Billy Helms - Clarksville
Mayor Dan Rowe - Knoxville
Beverly Wagner - Lamar
Mayor Deborah Marvel - Coal Hill
Dr. Rick Niece - Schools
Board
of Directors
Chris Allen - Sara Lee Hosiery
Edward Anderson - Individual
Dorinda Edmisten-Ozark Rape Crisis Center
Mark Estelle - Wal-mart DC 6082
Van Hill - Individual
Robbie Jackson - East Mt. Zion Trinity Baptist
Betty Killough - Tyson Foods, Inc.
Sondra McKelvey - Individual
Jim Pat Mills - Mills Oil Company
Jackie Nowotny - First Security Bank
Max Slaughter - Johnson Chevrolet
Steven Sosebee - Simmons First Bank
Denton Tumbleson - Simmons First Bank
Doug Wharton - C21 Commercial Real Estate
Darrell Williams - U of O
Freeman Wish - Mazzio's Pizza
Ron Collins - Regions Bank
Iva Nell Gibbons - Gibbons Law Office
Burt Heil - Baldor Electric
Julie Kersey - Julie's Perks
Adele Jacobs - King & Jacobs
Reba Pridgin - Individual
Don Stimpson - First Arkansas Valley Bank
Bruce Wilson - Individual
Sherry Boen - Individual
Executive Director
Vicki Lyons
New
& Renewing Members
*Foothills Arena
*The Salvation Army
*Clarksville Classifieds
Clarksville Convalescent Home
Cary Jackson, SA
Andrea Jackson, SA
Arkansas River Valley Dentistry
Sara Lee
Cox Communications
Tyson
Parker Animal Clinic
Penmac
National Home Centers
King & Jacobs
Sharon Barto, SA
Phil Taylor Insurance
A to Z Plumbing
US Forrest Service
Grace Lutheran Church
Birch Tree Communities
First Presbyterian Church
Johnson County Tobacco Coalition
Friendship Community Care
Serendipity
Centurytel
Arkansas Digital
Mid South Roller
Johnson Chevrolet
Family Shoe Store
Dependable Air
Whitson Morgan Motor Company
Betty Carpenter
Doug Wharton, SA
Russell Lyons
Carol Martin
Johnson County Surgery Clinic
First United Methodist Church
Gibbons Law Office
United Country All Star Real Estate
Marilyn's Fashions
Johnson County Title
Coldwell Banker Ken Stall & Associates
Clarksville Lions Club
Arkansas Western Gas
River Valley United Way
Clarksville Public Schools
Peach Pickin Paradise
Razorback Radio
Ruby Vaught
Johnson County Community Foundation
Kentucky Fried Chicken
Arkansas Cycle Works
Bruce Wilson
Morgan's Fashions
Acme Brick
Clarksville Refrigerated Lines, Ltd.
Len Bradley
Bright Harvest Sweet Potato Company
Alltime Family Fitness
Leta Reames, SA
Cecil Hardware
Visiting Nurses Agency
Dept. Of Human Services
Wal-Mart Stores, Inc.
Clarksville Country Club
Master Printing
Baldor
Russellville Printing
Spadra Waterfront Marina
Kelly Services
Jim Pat Mills
Dale Carnegie Training
John C. Frost
Hideaway Meadows
The Catfish House
Patterson Oil Company
Humane Society of Johnson Co.
Nite Lite Outdoors
Nancy Hill
State Farm Insurance
Kimberly Spicer
Wal-Mart Distribution
Group W Ins.
Johnson Co. Extension Service
Next Generation Preschool
Kelly Rentals
Ozark Highland Store
Hall Eye Care
Rocky Hill Real Estate
Nowotny Service
Teeter's Drug Store
Irene White
Ashby's Runway
Harvest Foods
Carma Graphix
Western Auto
Community Service Inc.
K & G Handyman Service
Posey Printing
Clarksville-Johnson County
Chamber of Commerce
101 N. Johnson St.
Clarksville, AR 72830
Phone 479-754-2340
Email cjccofc@centurytel.net
Letter
from the
Executive Director
Dear
Members,
You are part of what makes us grand; be a tourist.
As a community member, and your local Chamber
Executive Director, I am told by so many visitors
how ideal Johnson County is. Within the past year,
approximately 130 families have relocated to the
community. So many ask..."why?" There are limitless
reasons including business, retirement, family, and
my favorite, "it's so beautiful." Thank You for
making this place so great and helping conserve its
admirable beauty.
Best regards,
Vicki Lyons
Executive Director
Foothills Arena
Schedule
May
14 & 15- Fear Not Team Roping
May 20, 21, & 22- Heartland Tour Barrel
Race
For
more info on these events call 479-497-2688 or
email foothillsarena@centurytel.net
|
